Gramercy Gift Guide "A Special Gift"

The Challenge

Create an emotionally driven and energetic short film to capture people's genuine thoughts about gifts they received in the past. Introduce Gramercy Gift Guide as the go-to online gift platform for gift buyers.

The Story

We partnered up with the brand in creating "A Special Gift" for its national launch in late spring. "A Special Gift" expresses the deep bond we have between memories and gifts - from jewelry to scrapbooks to vinyl records; gifts are made meaningful by the memories they bring with them. Accordingly, we asked several individuals what their favorite gifts are, and the stories that come with it.

  • Category: Interactive Short Video
  • Client: Gramercy Gift Guide
  • Distribution: Instagram, website
  • Budget: 1-10K